Digital progress in the insurance industry:
RheinLand Versicherungsgruppe relies on Lemontaps 

RheinLand Versicherungsgruppe, a leading insurance group with around 900 employees, has decided to revolutionize its networking strategy. With the introduction of digital business cards from Lemontaps the company is focusing on sustainability, efficiency and future-oriented communication.

"I am very satisfied with the process, the handling of the admin management system and the collaboration in general. What convinced me the most was the two-way communication that is now possible with our target persons thanks to the NFC business cards, as well as the sustainability of the cards."

Vanessa Fischer

Digital marketing
RheinLand Versicherungsgruppe

In a time characterized by constant change and digital transformation, RheinLand Versicherungsgruppe has decided to break new ground and use innovative solutions to better meet the needs of its customers. A key role in this quest for customer satisfaction is played by the quality of customer contact, the maintenance of customer relationships and effective networking. Digital business cards are an effective tool not only for exchanging contact details, but also for promoting sustainable and individual customer loyalty.

For these reasons, RheinLand Versicherungsgruppe has decided to introduce digital business cards:

• Reusability, sustainability and the paper-free concept
• Possibility of two-way communication (sharing own contacts and entering new contacts)
  
• More options (links, documents, links to Linkedin, etc.) 
  

Lemontaps was therefore a convincing provider: 

• Best price-performance ratio
• Good customer service and fast communication in case of problems or questions
• Simple and good content management system

Implementation and use

Lemontaps was implemented quickly and effectively at RheinLand Versicherungsgruppe. The time pressure due to the DKM trade fair required a fast delivery of the cards, which was made possible by prior, smooth coordination with the Lemontaps design team. Lemontaps is mainly used by broker advisors, key account managers and broker sales executives at both rhion.digital and RheinLand Versicherung. Lemontaps is increasingly used at events, trade fairs and meetings with external partners to promote networking. The digital business card profiles are shared with new contacts via NFC cards or QR code wallets. 

Feedback and reactions

New contacts and customers respond exclusively positively to the innovative technology, which enables fast and uncomplicated networking. Employees of RheinLand Versicherungsgruppe particularly appreciate the ease of use and the extended possibilities of the digital business cards, for example that the contact is saved directly in digital form and that more than just contact information can be shared via the individual profile. The administrators at RheinLand Versicherungsgruppe praise the intuitive operation of the tool. Regularly checking new contacts, linking event-specific brochures and OnePagers are among the regular tasks that are made easier by the easy-to-use admin management system.

With Lemontaps, RheinLand Versicherungsgruppe is taking a decisive step into the digital future of networking and setting new standards in the insurance industry.

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